Creative Director + Director
Scott T. Chan
June 26th 2015 was a historic day for the United States. It was the day that the Supreme Court ruled on marriage equality for all. The day love won.
YouTube partnered with us to create their Pride spot that we released just minutes after this landmark decision.
#ProudToLove was the year’s most talked about branded Pride campaign and was featured on numerous earned media outlets including Huffington Post, People Magazine, Mashable, USA Today and US Weekly.
It went on to win a number of accolades such as Adweek and Ad Age’s Ad of the Day, a Streamy and a Webby.