Make me feel


Dear Me: An Inspiring Video

In celebration of International Women’s Day,  YouTube asked us to come up with a global brand campaign that would inspire and empower young girls everywhere. We all know that growing up can be tough. So if you could go back in time, what words of wisdom would you share with your teenage self? It all starts with two words. Let this inspiring video brighten your day.

Dear Me.






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Creative Director // Scott T. Chan

Producer // Steffi Binder

Editorial // JumP

Editor // Erwin Fraterman

Music Supervisor // Matt Mugford

Color // Apache